Planning Ahead with the Survey Calendar

My 2012 New Year’s resolution is to become more organized.  This year I’ve made a conscious decision to clean my desk, make my to-do lists, and start thinking one step ahead.  Just as our personal lives need an occasional re-examination, a survey project also needs a well-defined plan and basic organization to be successful.

Zarca Interactive makes it easy to organize your survey from creation to deployment with the Survey Calendar.  The Survey Calendar helps you create a strategic plan, which answers several important questions about each survey, including the intended audience, the department(s) involved, and what will be included in the final report.  Not only does the Survey Calendar make it easy to plan ahead, it ensures that you won’t over-survey any of your participants.

Once you’ve created a calendar of survey deadlines, you’ll be able to see whether you risk over-surveying.  If one department is planning to send three client satisfaction surveys each month, and a manager is going to send bi-weekly post-event surveys, your participants will quickly suffer from survey fatigue and stop responding altogether.  Begin planning every project on the Survey Calendar, and watch your response rates soar!

Stop wasting your time trying to organize the details of each survey by hand.  Just like my desk dividers, pencil holders and daily planners are helping me manage a variety of projects in 2012, the Survey Calendar is a powerful tool that will improve the way you approach each new survey.